Bruce Burtch, Producer, pro bono

Bruce produces, pro bono, the Youth Poster Contest. Beginning in 2017, the Youth Poster Contest provides an unprecedented platform for students to stand up and speak out about issues important to them. 

Called the “Father of Cause Marketing,” Bruce retired as an internationally respected cross-sector partnership and cause marketing expert. Over his career, Bruce developed highly successful partnerships between the for-profit, nonprofit, education, and government sectors.

Bruce served as Public Affairs Manager for Marriott Corporation, Public Relations Director for the United States Olympic Committee, and Director of Marketing & Communications for the American Red Cross Bay Area. He founded three for-profit companies and three nonprofit organizations. The National Association of Community Leadership awarded Bruce the Distinguished Leadership Award for spearheading the development of the Tenderloin After-School Program in San Francisco’s crime-ridden Tenderloin District. For this effort, Bruce also received personal letters of congratulations from President Bill Clinton and Senator Dianne Feinstein.

While an undergraduate, Bruce conceived the degree-granting college, Honors Tutorial College, which opened in 1972 at Ohio University and will celebrate its 50th anniversary in 2022.

Bruce received the Certificate of Special Congressional Recognition from the United States Congress, the Certificate of Recognition from the California State Legislature, and other regional honors. Bruce has served on the Board of Directors or Advisory Councils of eighteen nonprofit organizations.

Bruce authored the highly acclaimed book on creating cross-sector partnerships, Win-Win for the Greater Good, and a biography of his father, Uphill, Both Ways, Truth and Lies My Father Told Me.